Post Menu and Details.
- 1. Simple Icons Go a Long Way
- 2. Take Advantage of Empty Space
- 3. Consider Shapes
- 4. Think of Intended Uses
- 5. Be Literal
- Create the Perfect Company Logo Design
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Did you know that over 90% of the global population recognize the Coca-Cola logo? Imagine creating a design so iconic that people all around the world remember it. With the right techniques, you can create a memorable logo for your business.
Read on to learn five tips for creating a company logo design.
1. Simple Icons Go a Long Way
Your company logo design needs to go a long way, and it can with simple icons. With these icons, communicate what your brand is.
You can also use icons with wording to stand out from the competitors. A visual pun can be achieved on top of a simple icon that shows your audience what your brand is all about.
2. Take Advantage of Empty Space
Be wary of making a company logo design that is too much for the eye. Something with a lot going on can be unattractive and confusing for consumers.
A major graphic design tip is ensuring that people can read your logo from a distance. You should also make sure your logo isn’t too small. You can easily keep it clean by taking advantage of the blank space.
Depending on your brand, you can be minimalistic with your logo. As long as it speaks to your brand name, your intended result will come true. You don’t always need a lot of colors or symbols to show your brand creativity.
An art logo that uses blank space can get easily integrated into other marketing items. For example, these logos work well with poster designs, brochure design, and t-shirt printing.
3. Consider Shapes
Brand recognition can go a long way when you incorporate shapes into your logo. They can often make your brand more recognizable and memorable.
Boxed logos are a common thing you see in the marketing world. However, other shapes can take your logo to the next level.
Don’t just stop there with the creativity; add gradients or textures that can make your logo stand out even more. Be sure not to go overboard and instead try to achieve a sleek look.
4. Think of Intended Uses
When creating your logo, you can’t just focus on the graphic design aspect. It would help if you considered the intended uses to ensure your logo will look great on marketing methods and merchandise. Think of things like your website, business cards, e-mails, and merch like shirts and coffee mugs.
5. Be Literal
The best company logo design is a memorable one. The easiest way people remember your brand and your logo is by creating it to be literal.
If your name is something specific, translate that into your logo. Leaning into the obvious is not a negative thing. For example, the Apple logo is literally an apple. When you’re done, use this pay stub generator with logo designers.
Create the Perfect Company Logo Design
The perfect company logo design is out there and waiting to be created. Make it easier for your customers to remember what your brand represents. Get creative and start your company logo design with these great tips.
Keep coming back for more articles with helpful tips!